There are numerous things that are important to catalog design. The cover page style and the style of your brochure's item pages all play essential roles in designing a brochure that will bring in brand-new clients and sales.
None of the things pointed out above are more important than the type of paper you will pick to print your catalog on. In this article I will go over some of the lots of paper choices you have to print your catalog on.
First you require to decide if the cover will be the exact same paper as the rest of your brochure. In many cases the cover will be of much heavier weight then the interior pages.
2nd you will need to select covered or uncoated paper for printing your catalog. Layered paper is for the glossier layouts and uncoated is more economical, but can still show your items well.
So you have two things to consider first, "Will it be shiny paper or not?", "Will my cover be the exact same weight as the interior pages of my brochure?"
When you have actually responded to those 2 questions the next choice is what the weight of the paper will be. Many catalogs go with 60, 70, or 80 pound. weights. So it would be 60lb uncoated or coated, 70 lb. Coated or uncoated. 80 pound. Paper generally is just selected for 80 pound. Weight and above. Not all paper is determined by weight. Some is measured by thickness or "points".
Now the above is truly over-simplified. There are other kinds of special paper you can select from. There is textured paper, photographic paper, and other more expensive paper to pick from if you are selling a high-end or expensive product.
There are also other considerations when selecting the paper your catalog will be printed on. Such as the method of printing you are going to pick.
If you are going to have your catalog printed on a hot-set web press, then you can choose uncoated read more or layered paper. The heat will dry the ink as it prints your catalog. If your printer uses a cold-set web press then the ink air-dries and is soaked up into the paper. A cold-set web press can not print on covered paper.
If your printer uses a sheet-fed press then you can select from any of the high quality documents they have available. The very same chooses printers that do digital printing.
It will depend a lot on the check here printer you pick. You need to discover out what kind of paper is available and you will want to see samples of the paper to get a better idea of which one you wish to print your catalog on. Likewise ask your printer to suggest the different types of paper they think will be the very best for your brochure.
Here is a list of some of the kinds of paper your printer might have readily available for you to choose from or may have the ability to buy for you.
4 things identify the quality of the paper, opacity, ppi, brightness, and surface. (Pounds per inch) Brightness impacts the contrast and sparkle of the paper. If a paper is too opaque, your text and images from one page will be seen through onto another page that your client is trying to check out.
Ask your printer to supply you with samples or swatch pamphlets and a catalog for printing your brochure on the numerous kinds of paper prior to you choose. You understand what your spending plan is and paper is only one of the expenditures you need to consider.
None of the things mentioned above are more important than the type of paper you will pick to print your brochure on. In this article I will go over some of the paper packaging tube lots of paper options you have to print your catalog on.
There is textured paper, photographic paper, and other more pricey paper to select from if you are offering a high-end or expensive product.
If you are going to have your brochure printed on a hot-set web press, then you can select uncoated or coated paper. You need to find out what type of paper is offered and you will want to see samples of the paper to get a much better idea of which one you desire to print your brochure on.